Whitewater offrers No Win No Fee Service
Whitewater, the charity specialist direct marketing agency, is putting its neck on the line by offering its services on a ‘no win, no fee’ basis.
The agency is offering all its existing consumers plus ten new charities the chance to have planning, creative and project management fees waived for a new donor acquisition campaign. The charities will only have to pay the fees if they decide to use the creative again.
Charities taking part will be wanted to brief Whitewater on two warm appeals in 2008 in order to take advantage of the ‘no win, no fee’ offer.
Steve Andrews, managing director at Whitewater, says: “Whitewater has always liked to be a bit unconventional, and do things a little differently. We thought this would be a great way to start the new year. This is a demonstration of our valor in being able to recruit new donors despite all the talk of doom and gloom across the industry.”